About Karen Johnson & Co

💼 About Karen Johnson as a Business Mentor

Hi! I’m Karen—founder of Karen Johnson & Co., creative director, hospitality specialist, and your strategic partner in building a business that feels as good as it performs.

I mentor visionary entrepreneurs who want more than just profit—they want purpose, connection, and seasonal magic woven into every touchpoint. Whether you're launching a product, refining your brand voice, or designing unforgettable customer experiences, I help you do it with clarity, warmth, and intentionality.

🌿 What I Bring to the Table

  • Creative Business Strategy: From loyalty programs to multi-channel content, I help you build systems that scale while staying true to your brand.
  • Hospitality-Infused Leadership: I teach you how to welcome your audience like guests—thoughtfully, professionally, and with clear boundaries.
  • Customer Experience Design: Every reply, every download, every moment is a chance to reinforce your values. I’ll help you elevate your messaging across platforms.
  • Planner-Based Productivity: I use seasonal planners, mindset tools, and visual workflows to help you stay organized and inspired.

✨ Who I Work With

I mentor creative entrepreneurs, hospitality hosts, and digital product designers who are ready to:

  • Build intentional communities
  • Refine their brand voice
  • Create joyful, structured workflows
  • Turn seasonal energy into strategic momentum

If you’re craving a business that feels aligned, joyful, and deeply connected to your values—I’m here to guide you.

The First 10 Steps to a Profitable Email List

💌 The First 10 Steps to a Profitable Email List

Build connection. Grow with purpose. Convert with confidence.

Whether you're a maker, creative entrepreneur, or small business owner, your email list is more than just names—it's your most powerful tool for building lasting relationships and generating consistent income. This guide walks you through the first 10 essential steps to create a list that doesn’t just grow—it thrives.

✨ What you’ll learn:

  • How to attract the right subscribers with clarity and heart
  • Proven strategies to nurture trust and engagement
  • Simple frameworks for emails that convert without feeling “salesy”
  • Tools and tips to automate your growth while staying authentic

This isn’t just another checklist—it’s a roadmap to intentional, profitable growth. Let’s build a list that feels good and performs brilliantly.